toom Baumarkt sells keeeper swivel stacking box made from Interseroh recycled plastic

Cologne. The toom DIY stores (REWE Group) are now stocking a stacking box in their range that is made of 100 per cent recycled plastic Procylen and has been awarded the Blue Angel eco-label. The stacking box is part of the ECO-Line series, which the manufacturer keeeper developed together with INTERSEROH Dienstleistungs GmbH, a subsidiary of the recycling specialist ALBA Group. The box is available in two colours - grey and black - at all toom DIY stores throughout Germany. Further products from the Eco-Line series are to follow.

"One of our key corporate goals is to offer our customers a constantly growing range of sustainable products," says Dominique Rotondi, Managing Director Purchasing at toom Baumarkt GmbH. "The products that keeeper and Interseroh manufacture from Procyclen are therefore an ideal opportunity for us to set an example not only in terms of recyclability, but also with regard to the use of resource-saving materials."

"With our Eco-Line, we have developed a pioneering product series of household items that meets the high demands of environmentally conscious consumers," says Mike Carlos Wolf, CEO of keeeper GmbH. "Thanks to our collaboration with Interseroh, we are able to provide an ideal range of resource-saving products made from 100 per cent Procyclen that offer a number of ecological benefits such as energy savings, a reduction in climate-damaging gases and the conservation of natural raw material sources."

"With our recycled plastic Procyclen, which we produce from household packaging waste, we can respond specifically to individual requirements such as improved mechanical properties or UV resistance and are also flexible in terms of colour," says Dr Manica Ulcnik-Krump, Head of Research and Development Recycled-Resource at Interseroh. "This means there is no longer any need to use primary raw materials such as crude oil when manufacturing new products. Our offering gives customers the opportunity to address the issue of raw material efficiency at the highest quality level."

Interseroh produces the multi-award-winning secondary plastic Procyclen using the specially developed Recycled-Resource upcycling process. In addition to the unique combination of material properties, the recycled plastic is also superior to any new material in terms of raw material, energy and climate protection: the use of Procyclen reduces greenhouse gas emissions in the manufacture of new products by 30 to 50 per cent.

About toom Baumarkt:

With more than 330 stores in its portfolio (toom Baumarkt, B1 Discount Baumarkt and Klee Gartenfachmarkt), 15,100 employees and a gross turnover of over 2.6 billion euros, toom is one of the leading providers in the German DIY sector. The company is part of the REWE Group, one of the leading retail and tourism groups in Germany and Europe. Founded in 1927, the co-operative REWE Group achieved a total external turnover of over 54 billion euros in 2016 and is present in 19 European countries with its 330,000 employees and 15,000 stores. Further information can be found at www.toom-baumarkt.de.

About keeeper:

As an internationally active company, keeper is the market leader in Germany with its innovative and high-quality plastic household products and is one of the top 3 in the industry in Europe. More than 500 employees work at two production sites in Stemwede, Germany, and in Bydgoszcz, Poland. In addition, keeeper works with its own sales organisations in Germany, Poland, France, Belgium, the Netherlands, Turkey and the Czech Republic and has access to sales and distribution organisations in other countries. Further information can be found at www.keeeper.com.