Meet the Team: Max Beer

With ‘Meet the Team’, we would like to give you an insight into our corporate culture and the unique team behind Interzero. We present the professional and personal diversity of our team. Max Beer works as a Marketing & Sponsoring Manager at Interzero, where he is responsible for, among other things, the main sponsorship of Interzero with the top-tier basketball team ALBA BERLIN.

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Max Beer: My name is Max Beer. I am the Marketing and Sponsoring Manager at Interzero. I am in the Corporate Communications team and am responsible for Interzero’s main sponsorship at ALBA BERLIN.

What does your typical day at work look like?

Max Beer: As Marketing Manager, i have a classic office job in the first part of my day and have various meetings.  On the one hand with service providers, agencies, ALBA BERLIN, but also internally with various departments. In the second half oft he day, I travel to the arena when an ALBA BERLIN home game is on. I make sure that all the Interzero branding and advertising spaces are in place. And I will be watching the game from the stands and, of course, cheering for a home win.

What’s special about your work?

Max Beer: The special thing about my work ist hat I combine sustainability with sport. Sustainability i soften still seen as a prohibition and I try to bring it closer tot he fans and the people through sport in a very positiv and highly emotional environment. And to create positivity towards sustainability. 

What are you most proud of in your job?

Max Beer: In my job, I’m proud that when I come home at night, I can tell my family and friends about where I work. It’s always met with a very positive response because sustainability is highly valued in society. So I’m proud to work in this industry and I’m happy to tell people about it.

What is your favourite fabric?

Max Beer: My favourite fabric is Velcro. It’s just super practical and underrated for me. At home I put a lot of things together with Velcro.